Save the date for the iconic annual Carnaby Street Christmas Switch On will now take place on Wednesday 8th November 2023 from 4pm to 8pm. The destination in the heart of London’s West End is world renowned for creating spectacular Christmas lights and this year will be no exception.

Welcome to the Carnaby Universe, a celebration of the best shopping, dining and experiences on offer in the globally renowned destination. Visitors will be immersed in a dynamic and vibrant display of neon colour and light waves creating a moving vortex on Carnaby Street. Marking the entrances of Carnaby Street, from Beak Street and Great Marlborough Street, the renowned arches will be adorned with shimmering discs and neon lights.

The new installation will be illuminated during an experiential shopping and dining party, where over 100 brands, restaurants and bars will come together to offer visitors an exciting evening of activations and promotions alongside live music and entertainment.

The Carnaby Christmas shopping and dining party is free; visitors can register for their ticket to the event at Shoppers can present the downloadable ticket to receive their offers in participating stores, including brands such as size?, Rixo, Ray-Ban, Levi’s, Monki, Benefit, alongside restaurants, Nightjar, INO, Shoryu and many more. For more information visit

Andrew Price, Executive Director at Shaftesbury Capital, commented: “We are proud of the world-class reputation that the Carnaby Street lights have built over the years. We look forward to welcoming visitors to experience the vibrant Carnaby Universe this year, which brings together fantastic offers from an unrivalled mix of shopping and dining, as well as our brilliant charity partner, Choose Love.”

The destination is partnering with charity partner, Choose Love, for the fourth year. Choose Love will have a shop at 57 Carnaby Street which will launch on 2nd November with a brand new concept called the Choose Love Boutique. The Choose Love Boutique will sell donated fashion pieces from a host of celebrities across music and film alongside high-end brand contributions across fashion, beauty and home. As well as helping to raise vital funds to support refugees around the world, it is the perfect chance to shop second-hand and own a special piece of celebrity fashion whilst starting Christmas shopping early. From 22nd November, the store will transform to the Choose Love Shop, stocking essential supplies and life-saving interventions for refugees and displaced people around the world alongside raising funds for the Winter months when help is needed the most. Following previous year’s traditions, the Choose Love shop will host various workshops and events in-store, with craft sessions, film screenings, live music, child-focused days and much more.

Josie Naughton, Choose Love Co-Founder said “We are so happy to be back with our Carnaby family once again this year! We can’t wait to welcome everyone to Choose Love on Carnaby Street and we are excited to see the new Christmas installation light up our shop. The Choose Love boutique and then the Choose Love shop will quite simply be lifelines, over the cold months, and we are so looking forward to connecting with our incredible community to show what we can do when we come together and Choose Love.”

Dawn O’Porter, Choose Love Co-Founder said “The Choose Love Shop is the absolute highlight of my year, every year. The way everyone steps up, when we open those doors on the iconic Carnaby Street, fills my heart with hope. It’s incredible to meet people who have been on the journey with us since we started, 8 years ago. The Choose Love boutique promises to be a lovely addition too, with gorgeous bargains for Christmas party looks and pressies for everyone and all the proceeds helping make sure we can get supplies to people who need them most this winter.”


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May 2024 issue

2024 A1 Buyers Guide