Hamleys is set to boost its travel point presence in the UK with a new pop-up store in London’s Liverpool Street Station and a new location in Heathrow T2.

Already in London Bridge and St. Pancras stations in the capital, the latest 500 sq ft store due to open in early May will offer a range of Hamleys plush bears and other animals to pocket money toys from slime and magic tricks to mini-vehicles and a selection of travel friendly products from card games and sticker books to compact board game packs.

Already in Heathrow T4 and Stansted airports, the new T2 store in Heathrow – set to open in mid- June will cover 1,000 sq ft and carry Hamleys signature bear range, novelty gadgets, pocket money toys, travel-friendly games and puzzles alongside tech toys, dolls and action figures and small and medium construction sets from Lego and Playmobil.

“Our travel estate performs consistently well for us around the world and we are very excited to enter Liverpool Street and expand our presence at Heathrow. Our formats have been tested and refined over many years in stations and airports – they are built for grab-and-go speed, fun and bright gifting ideas and we know they will do well this summer and beyond,” said Keane Herman, Hamleys UK Head of Retail.

In addition to the iconic Regent Street toy shop in London, Hamleys is a global brand currently operating in 13 countries with 175 shops with locations including Italy, India, UAE, China, Philippines and Mexico.

 

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