
Merry Hill, the top 10 super regional centre, has welcomed new F&B operator Burger & Sauce. The restaurant marks the final addition to Merry Hill’s award-winning leisure quarter, shortly following an influx of vibrant leisure and dining brands.
The 2,106 sq ft restaurant for the West Midlands burger chain bolsters Merry Hill’s roster of quick service operators, famed for its freshly made burgers, wings and loaded fries, with space for 54 seated diners.
The opening follows the arrival of popular sweet treat provider Heavenly Desserts, and completes the impressive line-up of the Leisure Quarter. The completion of the leisure quarter was made possible by more than £12 million of investment, and its success was recognised with a Revo Gold award late last year, for the UK’s Best Repurposing and Placemaking project.
The leisure quarter has contributed to record footfall performance for Merry Hill in 2025, with a 5.6 percent increase comparing the first half of this year with 2024.
Alistair Winning, Asset Manager at Sovereign Centros from CBRE, on behalf of Merry Hill, commented: “Completing the lettings for the new leisure quarter is a significant moment for Merry Hill. The transformation of the mall into a vibrant destination for fun and sit-down dining is a response to consumer demand, for a one-stop shop where families and groups can spend time together. Working with the offer from the nearby Hollywood Bowl and Odeon, both Burger & Sauce and Heavenly Desserts cement Merry Hill’s position as the must-visit destination in the West Midlands.”
Adeel Nawaz, CEO at Burger & Sauce, said: “Our opening at Merry Hill is a real milestone for Burger & Sauce, bringing our delicious homemade burgers to a new audience in a dynamic location that’s part of our home. The centre’s high footfall and lively atmosphere makes it the perfect fit for our next venture, and we look forward to welcoming visitors into our restaurant to try the delicious menu for which we are so known.”
The openings of Burger & Sauce and Heavenly Desserts follow the news that Funstation, the UK’s ultimate family entertainment brand, has signed for a 23,700 sq ft location at the top 10 UK super regional centre, as a new anchor leisure operator.
JLL, Time Retail Partners, and Font Real Estate represent Merry Hill.