Clarks returns to Tottenham Court Road with its most modern retail experience yet

Clarks, the iconic British footwear brand, has returned to Tottenham Court Road with a larger, reimagined store that reflects it’s ongoing evolution and commitment to delivering best-in-class value, comfort and style. The new space marks a significant investment in the consumer experience across one of London’s busiest retail destinations.

Opening just in time for the festive shopping season, the two-floor store debuts Clarks’ first-ever Clarks Canvas retail concept – a contemporary environment curated to showcase the brand at its best.

The store features a stainless-steel fascia with a modern Clarks logo, which has previously appeared across the brand’s athletic range, setting a polished and welcoming tone. Inside, consumers will find fresh interior with dedicated shopping areas for women’s, men’s and kids’, as well as accessories. The layout is designed to host activations and community-focused events, encouraging customers to explore the latest Clarks ranges.

The store opening comes during a period of continued innovation for Clarks across athleisure, performance and comfort footwear. Earlier this year Clarks launched Clarks Pace, the brand’s first ever performance walking shoe, which uses Clarks-designed Infinity Energy Capsules to provide bounce and forward-motion support, and Solevana, the ultimate recovery trainer engineered for cloud-like comfort. These new technologies underscore Clarks’ investment in modern design and science-backed comfort.

Joe Ulloa, President UK, ROI & EMEA, commented: “We’re thrilled to return to one of London’s most iconic shopping streets with a vibrant new store concept that reflects the next chapter of the Clarks brand. We’re offering more variety than ever before, supported by fantastic quality and great value. There truly is something for everyone.”

The store also introduces an expanded range of non-footwear accessories including handbags, purses, umbrellas and socks, with further lifestyle additions – such as water bottles, T-shirts and jumpers – arriving in the new year as Clarks continues to broaden its offering.

To celebrate the opening, customers can enjoy 25 percent off almost everything as part of the brand’s Black Friday promotion. A programme of festive activity and consumer events will continue throughout December and into 2026.