Jollyes Pets delivers strong Christmas trading and announces the first four new store openings of 2026

Jollyes Pets has today (12th January) reported total sales growth of 10.4 percent and like-for-like growth of 6 percent for the key trading period of 1st – 24th December 2025, as pet owners balanced rising household costs with a continued desire to care for, and treat their pets this Christmas.

Jollyes’ strategy focuses on keeping prices low on the customers’ favourite items, while delivering better quality and choice for customers, making it easier for customers to treat their pets over Christmas.

With significant rises in food and vet bills over the year impacting household budgets, customers searching for great value have been switching to Jollyes, so they don’t need to compromise on the care for their pets and can reap the benefit of lower prices.

Cost-of-living pressures on pet parents are significant. At the same time there are reports of increasing demand at UK pet food banks. In response, over Christmas Jollyes customers donated 424,000 tins of Lifestage cat and dog food to more than 150 local charities, food banks and animal rescue organisations across the country.

Additionally, Jollyes also donated £40,000 to five animal welfare and community charities across the UK.^[1]

Adam Dury, chief executive officer-designate at Jollyes, said: “We know how much pets are part of the family and how, even in tough economic times, their owners want quality, care and something special at Christmas for their Pets.

In 2026, we’ll continue to make high-quality pet care accessible to all, investing in both range development alongside our commitment to low prices, as we deliver great value every day.”

Continued store expansion in 2026

To bring its low prices to more of the UK, Jollyes today also confirmed it planned to open in four new locations in the coming weeks, with store launches in Blackpool (24th January), Ponders End (6th February), Hartlepool (14th February) and Whitehaven (27th February).

The new openings follow seven store launches in the final weeks of 2025 and reflect Jollyes’ strategy of bringing affordable pet care, broader range and expertise closer to local communities.

Each new store is expected to create around eight local jobs, with recruitment underway at https://careers.jollyes.co.uk/.

Over the past three years Jollyes has almost doubled the number of stores across the UK, becoming a clear challenger brand in the UK pet retail market.

It was named as one of The Sunday Times’ best big companies to work for in 2024, and in 2025 won the Retail Week Award for Head Office Heroes following its highly successful raw frozen food roll out.

^[1] Jollyes also donated £40,000 from the sale of charity Lifestage tins equally to five charities and community interest groups across the country – Play for Strays (Northern Ireland), Miracle’s Mission (Cumbria), Friends of Animals Wales (South Wales), Food Aware CIC (South Yorkshire) and Furry Tails Feline Welfare (Lancashire).