UK independent parcel carrier Yodel has planted 1,200 trees in partnership with Rewards.Earth and the Green Task Force to provide ‘green therapy’ for military veterans.
The Green Task Force is a unique charity that combines environmental schemes with support for military veterans through a range of nature-based therapies.
The mass planting event, at the charity’s headquarters in Hull, saw Yodel colleagues from across the business coming together with veterans from the Green Task Force to plant the 1,200 trees on a single day earlier this week. The trees will provide a source of therapy to veterans for years to come, and each tree planted will offset 0.7 tonne of CO2 through its lifetime.
It represents the latest move in Yodel’s commitment to supporting veterans to find new employment, having been a recipient of the Armed Forces Gold Covenant award since 2019.
Sustainability is also a key driver for Yodel and last year the business completed its transition to 100% renewable electricity across its operational sites. This complements a continued focus on optimizing fuel efficiency during deliveries as well as regular reporting on its overall environmental performance.
Mike Hancox, CEO at Yodel said: “Yodel is committed to supporting the veterans that work with us and by working with Rewards.Earth and The Green Task Force, we’re able to provide more for those veterans who are still recovering from their experiences. This tree-planting initiative also has the double benefit of making a positive contribution to carbon offsetting, supporting our drive to reduce the impact of our operations on the environment which has already seen us make significant progress.”
This initiative was developed in partnership with Rewards.Earth, a charity that provides trees to the Green Task Force by creating tailored rewards programmes for businesses and consumers that also helps them achieve sustainability targets and live carbon neutral lifestyles.