Velocity Commerce support marathon challenge in aid of children with brain tumours

Velocity Commerce, a full-service Amazon Agency based in Cambridge, UK, has recently supported “Marathon Man” Ben Blowes on his incredible challenge of running 31 marathons over as many days. Taking place throughout December, Ben ran his challenge in aid of Tom’s Trust, a charity providing the vital provision of psychological and mental health care for children with brain tumours in Cambridgeshire and the North East. As part of the challenge, Eddie Latham, Director and co-founder at Velocity Commerce joined Ben for two of his runs, completing 52.4 miles over two consecutive days.

Running various routes throughout Cambridge and the surrounding villages, Ben raised over £180,000 for Tom’s Trust, which is a fivefold increase on the initial fundraising target, allowing the charity to support 180 children suffering with brain tumours.

Eddie Latham, Director and co-founder, Velocity Commerce, said: “This really was a marathon effort from Ben and I feel extremely privileged to have joined him for two days of his challenge. The morale was excellent during the runs and everyone kept each other going, which was very appreciated at the end of the second day. I applaud him for completing it all and never giving up – amazing work!”

To show support for the charity and its vital work, Velocity Commerce, alongside Majority, its own brand of DAB radios and audio devices, sponsored Ben for two days of his gruelling challenge, donating over £2,500 to the charity as part of the campaign.

Deborah Whiteley, Founder, Tom’s Trust, said: “31 Stars was a wonderful campaign for so many reasons; it was about grit, determination, passion and making a positive and permanent change to the lives of children with brain tumours and their families. We told the real-life stories each day of what children with brain tumours have to endure and we highlighted why change is vital, we got to champion the children’s courage and bravery and each day in December they were our special hero. The funds raised so far is enough to allow us to support over 177 new families and children this year and we cannot thank Ben enough for his unwavering support and kindness throughout. The campaign would not have been possible at all without our corporate sponsors and we are incredibly grateful to Velocity Commerce and Majority for their input at a very early stage and we have enjoyed working with them, we hope to be able to maintain that relationship going forward.’”

To find out more and to support the charity, please visit: https://www.tomstrust.org.uk/.

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