Vans Donates Over $1m and Creates the Vans Checkerboard Fund to Fuel Creativity

Vans Checkerboard Fund to support ongoing commitment to champion and celebrate creative expression globally
 
Vans commemorates the inaugural #VansCheckerboardDay held on November 21 with more than $1 million donated to Imagination.org. Vans has also announced the creation of the Vans Checkerboard Fund, a global grant program that will provide monetary support to qualified charitable organizations across the globe that enable creative expression through Vans’ core pillars of action sports, art, music and street culture.
 
In observation of Vans Checkerboard Day on November 21, Vans closed its corporate headquarters for the day to encourage employees to join Vans Fans across the globe in celebrating and championing creativity in their communities by wearing their iconic checkerboard patterns and taking part in activities that focus on enabling creative expression. The more than $1 million donation to 2019 charity partner Imagination.org consisted of sales made globally by Vans on November 21 and the proceeds from its Global Ambassador Charity Auction in partnership with eBay for Charity, featuring custom one-of-a-kind designs from Vans ambassadors.
 
The donation to Imagination.org will help form over 100 new creativity chapters globally by October 2020 and strengthen its 150 current chapters, reaching over 20 countries and 10,000 kids around the world.
 

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