Joint owners of centre:mk, Hermes Investment Management and AustralianSuper, have announced that, Trailfinders, the UK’s number one tour operator has signed for a 2,045 sq ft unit within the shopping centre, joining Virgin Holidays, which recently opened its 1,700 sq ft half-million-pound flagship v-room in November.

centre:mk has seen a 64% increase in travel space over the past two years as demand for travel operators has grown. Subsequently this has led to an increase in average spend within the sector, and according to Virgin Holidays, a growth of bookings for family destinations such as Orlando and New York for the more lavish spending holiday destination.

Ed Sellick, on behalf of centre:mk joint owners, Hermes Investment Management and AustralianSuper, commented: “centre:mk is continuing to evolve its travel offering, with a 64% increase in the space taken by travel retailers in the last two years. This level of investment by premium brands highlights the appeal of the centre supported by our large catchment, and reflects the positive momentum in the industry. We are looking forward to welcoming Trailfinders and their expert travel consultants to the destination soon.”

Founded in 1970 by former SAS officer Mike Gooley, Trailfinders are experts in tailor making itineraries worldwide and have made travel arrangements for over 15 million clients. Trailfinders have a wide range of flights, tours, hotels, cruises, car and motorhome hires across the globe, with the brand’s employees exploring over 96% of the world’s countries between them.

Nikki Davies of Trailfinders added: “Our consultants specialise in organising tailormade travel worldwide. As pioneers of travel, we understand just how important a holiday is for our customers, so with our bespoke service for each and every booking we look forward to bringing a unique offering to our new visitors in centre:mk. Our top selling destinations include the USA, Canada, Thailand, South Africa, Sri Lanka, Australia and New Zealand but we offer a world of choice, wherever you’re looking to travel.”

Bradley Smith, Manager of Divisional Retail commented of Virgin Holidays added: “We’ve been thrilled with the performance of our brand new Milton Keynes v-room. Customers love the relaxed and informal style of our concept store where you can chat over your holiday plans with a Personal Holiday Advisor whilst enjoying a complementary Spa treatment.

“The most popular holidays for Milton Keynes locals tends to be family holidays to Orlando where you can enjoy the world’s best theme parks like Disneyworld and Universal as well as long weekends to New York where shopaholics can shop till they drop and finish the day off with a Broadway show. We’re now seeing a huge increase in cruise holidays as Virgin Voyages build excitement for its launch next year.”

Award-winning Trailfinders joins Virgin Holidays’ innovative v-room concept in centre:mk, which opened in November. It is the industry’s first ever travel store to offer personalised spa treatments, alongside a virtual reality roller coaster and an exotic cocktail bar.

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