Reopening your retail store: Step one – signage & screening

Advice from Cleaner Retail – a new one-stop-shop designed to assist in creating a sanitised environment for safer shopping and a clean retail experience for the consumer

Many retailers may be beginning to consider how they will tackle reopening once the government enforced lockdown is eased. But knowing where to start, and ensuring compliance, is causing confusion and stress for many. The launch of the new Cleaner Retail online store; a store designed to cut through the noise and provide retailers with everything they need to create a sanitised retail environment, will enable them to reopen and stay open, whilst also protecting staff and customers as we navigate a new ‘normal’.

The importance of signage

The government has set out clear guidelines regarding the use of signage, in that it must be used for the flow of customers and to reinforce social distancing parameters.

From social distancing floor markers, to hygiene reminders and directional flow information, signage is essential in promoting those key components that will enable retailers to be deemed compliant, and therefore able to reopen. It is also important that any signage is fit for purpose, needing to be both weatherproof and UV stable. At Cleaner Retail a range of signage is available for immediate delivery, many of which can bespoke printed with the retailer’s own logo for brand consistency throughout the store.

Cleaner Retail’s Managing Director, Scott Thomas said: “Signage is the first thing retailers think of when considering a return to work, and it is certainly crucial to getting stores open once again, which is why we have created a comprehensive portfolio of products under our ‘Direct’ banner. However, signage is just the first step of many. At Cleaner Retail we’ve done the necessary research to ensure we offer everything retailers need to be compliant, as well as protecting both staff and customers. We’re also working with our customers to add more lines and products that meet demand and fulfil individual needs.”

Simplifying screening

When we think of protective screens our first thought may be till fronts, but did you know that screening should also be considered for areas of high footfall such as queuing areas, multi-directional merchandising displays, entrances and exits?

In most cases there is no such thing as a one-size-fits all protective screen solution. Instead fixings need to accommodate a range of materials, whilst sizes range dependent on location. With Cleaner Retail’s screen options there are solutions for all screening needs, including both exterior and interior applications.

Scott Thomas offers a word of warning to retailers however, encouraging them to start thinking about their protective screening needs sooner rather than later. He said: “As so many retailers will have bespoke protective screen requirements, we will need to manufacture to order to ensure the correct fit and maximum efficiency. As a result, screening orders will take longer to be fulfilled. This additional time needs to be considered now if retailers want to be ready in time for when an anticipated easing of lockdown may occur.”

Coming next: Step two – Sanitation

Now you have your signage and screens, what next? Look out for the forthcoming advice from Cleaner Retail about the next steps to take to ensure reopening compliance, from pop-up handwashing and sanitation stations to disinfectant sprays.

Further information regarding the government’s advice for social distancing in the workplace can be found here.

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