New scheme to incentivise people to use local Norfolk businesses

Now, people in Norfolk have an additional incentive to discover, support and enjoy local businesses across the county.

The Enjoying Norfolk Card is a unique ‘membership’ Card giving holders access to exclusive offers, deals and discounts at Norfolk businesses from Norwich to King’s Lynn.

Covering everything from fine dining restaurants to shops and visitor attractions, it is hoped that the Enjoying Norfolk Card will encourage people to frequent the businesses on their doorstep.

The Card is the latest idea from Norfolk Company Bishy B Industries Ltd, who have been championing local businesses via the websites EnjoyNorwich.com and EnjoyNorthNorfolk.com for 12 years.

Co-Founder Andrew Kitt said: “We are passionate about the great places to visit and stuff to do that Norfolk has to offer, both to residents and tourists alike, but we recognise that the way people spend money is changing. In order to compete with online, businesses have to get creative. By adding an experiential level or an incentive, we hope people will seriously consider visiting the business on their high streets, and return again and again.”

A ‘Discovery Trail’ Card arrives along with the Enjoying Norfolk Card, which adds an experiential depth. Cardholders must collect 9 stamps and share their completed cards on social media to enter into a quarterly prize draw.

The environmentally-friendly, 100% cotton Enjoying Norfolk Card can be purchased online at enjoyingnorfolk.co.uk for a one-off annual payment of £10 (with discounts for cards for couples and families). It allows access to discounts time and time again, all year round.

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