McColl’s opens 200th Morrisons Daily store

McColl’s Retail Group plc has reached the strategic milestone of opening its 200thMorrisons Daily store with the conversion of the McColl’s store at Stockport, giving local customers a fantastic range of high quality fresh food and groceries, wider product choice and better value, through new lines and Morrisons own-label.

The rollout of Morrisons Daily stores is a key component of McColl’s’ strategic focus on food led convenience, driving incremental sales and sales-mix improvement across the store.

The store conversion programme re-commenced in early February 2022, following a scheduled pause over the Christmas and New Year period, and so far in 2022, the Group has opened 31 Morrisons Daily stores and a further seven will be converted next week with the full support of Morrisons.

The Morrisons Daily conversions continue to deliver the strongest performance across the business, with 2-3 year payback on investment and McColl’s remains on track to complete 450 Morrisons Daily store conversions by the end of FY22.

Jonathan Miller, Chief Executive of McColl’s, said: “We are extremely pleased to reach the milestone of 200 Morrisons Daily stores. The Morrisons Daily stores are fundamentally reshaping our business into a more profitable and sustainable model in the medium term, as well as providing customers with access to a wider range of products, greater value and a supermarket-quality fresh food and grocery offer.  

“It’s been a brilliant effort from the teams of both businesses to deliver this number of store conversions in such a short period of time and I want to thank them and our 16,000 colleagues who have continued to work incredibly hard to keep supplying our community stores with the food, goods and services they need.”

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