Hard Rock Cafe London Raises Over £18,000 For Pinktober

Hard Rock Cafe London recently celebrated two decades of its annual PINKTOBER campaign, supporting breast cancer awareness and research. The global brand raised over £18,000 at its annual charity fundraiser at the iconic location, with proceeds benefiting the Caron Keating Foundation. The brand has raised $7m globally since PINKTOBER began in ’99.

Television presenter Gloria Hunniford, OBE joined 100 guests, partners and suppliers, alongside friends and family of Hard Rock and the Caron Keating Foundation at the event.

Guests dined on a delicious three-course meal that included Poached Scottish Salmon Salad, Roast Beef Fillet, and New York Cheesecake with a special pink twist. Cocktails were also suitably pink, including Pink Punch, Hard Rock’s new Pink Piccadilly Pimms, alongside pink sparking wines.

Entertainment was headlined by the all singing, all dancing ABBA tribute band, The ABBA Sisters, packed with their best-known songs. Guests were also treated to a surprise performance from The West End Tenors and Classical soloists, in addition to talented musicians Glenn McNamara and the Joe Pettitt Trio throughout the evening. Funds were raised through a live auction and raffle prizes.

Throughout the month of October, Hard Rock Cafe London and Hard Rock Cafe Piccadilly Circus will continue fundraising efforts with a limited-time pink cocktail, and exclusive merchandise collection. Please see the press release for more details.

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