GRAND CENTRAL WELCOMES FIRST PREMIUM BOUTIQUE OUTSIDE OF LONDON FOR RITUALS COSMETICS

Grand Central has today announced that Rituals Cosmetics, the luxury bath, body and home brand, has opened its first premium boutique outside of London at Grand Central, Birmingham.

The new 1,620 sq ft boutique designed by an in-house team features the brand’s extensive range of premium products, a free mini ‘SLOW DOWN’ meditation service and a spacious lifestyle area to enjoy a complimentary Rituals Cosmetics hand and arm massage and pure tea.

Michaela Moore, General Manager, Bullring & Grand Central, commented: “The recent opening of Rituals Cosmetics strengthens the existing premium retail mix at Grand Central.  The brand’s decision to open its first premium boutique outside of London in this location is reflective of both Birmingham’s position as the UK’s second city and Grand Central’s reputation as one of the region’s leading retail and dining destinations.”

Grand Central is ideally located adjacent to the iconic Bullring and directly above New Street station, the busiest train station outside of London, in Birmingham city centre.  It is home to a number of aspirational brands, including John Lewis, Jo Malone, The White Company, Cath Kidston, Hobbs, MAC and Joules.  A comprehensive dining line-up completes Grand Central’s offer including the most recent addition, Indian street food restaurant, Mowgli.

Grand Central has today announced that Rituals Cosmetics, the luxury bath, body and home brand, has opened its first premium boutique outside of London at Grand Central, Birmingham.

The new 1,620 sq ft boutique designed by an in-house team features the brand’s extensive range of premium products, a free mini ‘SLOW DOWN’ meditation service and a spacious lifestyle area to enjoy a complimentary Rituals Cosmetics hand and arm massage and pure tea.

Michaela Moore, General Manager, Bullring & Grand Central, commented: “The recent opening of Rituals Cosmetics strengthens the existing premium retail mix at Grand Central.  The brand’s decision to open its first premium boutique outside of London in this location is reflective of both Birmingham’s position as the UK’s second city and Grand Central’s reputation as one of the region’s leading retail and dining destinations.”

Grand Central is ideally located adjacent to the iconic Bullring and directly above New Street station, the busiest train station outside of London, in Birmingham city centre.  It is home to a number of aspirational brands, including John Lewis, Jo Malone, The White Company, Cath Kidston, Hobbs, MAC and Joules.  A comprehensive dining line-up completes Grand Central’s offer including the most recent addition, Indian street food restaurant, Mowgli.

Comments are closed.

    Sylvania Right-hand Skyscraper
    PPL PRS right-hand skyscraper
    Ledvance Right-hand Skyscraper
  • A1 Retail Twitter

  • Facebook