Carnaby Launches Vibrant Colour Pop Rainbow Installation

Carnaby reveals a brand new rainbow installation throughout the 14 streets with two bright shimmer disk rainbows arching over the world famous Carnaby Street. Marking the start of new beginnings, the sequin rainbows symbolise positivity and hope and bring playful pops of colour to London’s West End. Made up of 40,000 shimmer sequins, the rainbows will stay in place throughout the summer to bring love, joy and happiness to visitors. Rainbows are a natural phenomenon and mean something different to everyone, with each colour representing a distinct meaning from peace and harmony to spirit.

The rainbow doesn’t stop there… 51 giant hanging light bulbs are suspended in the sky at Ganton Street. The much loved installation lights up in a rainbow of colours, creating a spectacular light display. Newburgh Street, Kingly Street and Foubert’s Place will be bathed in multi-coloured and pink festoon lights and the Giant Plug on Ganton Street is an award-winning piece of urban art that shines out with a series of colourful lights.

In Tennison Court, just off Kingly Street, discover an amazing light show that turns your shadow into a wonderful series of rainbow colours. Known for colourful shop fronts, Carnaby leads on it’s Instagrammable spots including the hard to miss neon pink building on the corner of Foubert’s Place and Kingly Street.

Colourful communal tables and benches have been installed on Carnaby Street, Newburgh Street and Ganton Street providing up to 200 seats that anyone can use to enjoy a takeaway meal without booking, from 11am to 10pm.

Shaftesbury’s Head of Group Marketing and Communications Karen Baines says: “As London emerges from the lockdown cocoon, the rainbow installations in Carnaby are there to help create a brave new uplifting mood to welcome visitors back. Along with the amazing retailers and restaurants, Carnaby is all about creating great experiences and is the West End’s most photogenic hotspot”.

Carnaby is world famous for its colourful brands and their exciting products, and to celebrate the stunning installations some of Carnaby’s shops, cafés and restaurants have created their own rainbow products and dishes.

Image credits: Dave Parry.

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