The Attic Room bring a fresh look to Selfridges with Kiehl’s Since 1851

Retail design specialist The Attic Room Design Ltd has been working with a skincare brand to create an arctic winter theme for a window display and an in-store promotion in one of London’s major department stores to promote their Christmas gifts.


Both displays which have been designed and installed by The Attic Room into Selfridges, London are due to stay in for just over a week. This year, the Kiehl’s Since 1851 Christmas promotion is in prime locations – the in-store site is located at the front of the beauty hall and the window is adjacent to the main doors.


This Kiehl’s Since 1851 display is based on a combination of an arctic winter theme at Christmas which incorporates a giant Christmas cracker that their products they are promoting are falling out from.


The Attic Room has created the window display and site to represent the feel of the winter season during Christmas which is now upon us, along with their wide ranging products.


Steve Marriott, Project Manager at The Attic Room Design Ltd, who has managed the project, said: “We have been delighted to work on this promotion with Kiehl’s Since 1851. Creating window displays is the icing on the cake when working on promotions. It is especially fun when we are given a theme such as arctic winter and imaginations run high”.


The Attic Room Design Ltd, who has just continued their staff expansions with two new members of staff, designs, manufactures and installs bespoke permanent retail sites, point of purchase, promotional furniture, window displays, airport sites, shopping mall sites and events for product launches in the prestigious beauty and technology industry.


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