Sheridan&Co Create pop up with Clarins

Sheridan&Co have created pop up beauty lounges for shopping malls around the UK to promote Clarins’ new range aimed at a younger consumer.

The Daily Energizers range has been developed by Clarins specifically to benefit a younger consumer group aged between 18 and late 20s.  Sheridan&Co have produced beauty lounges that will be located in nine major shopping centres including Milton Keynes, Westfield and Bluewater. Each site will run for 6 days until the 6th August 2011.

The lounges have a zesty white and orange colour palette picking up on the Daily Energizers packaging.  Each site has two consultation bars where shoppers can have a free hand treatment. There is also low level seating for shoppers to relax and sample the new skincare range.

Clarins are working in conjunction with Glamour magazine, with Daily Energizers featuring in the July and August issues.

Sheridan&Co were also involved in the pop up shop preview of Daily Energizers earlier this year in Marylebone and have worked in partnership with Clarins for over 25 years.

 

Comments are closed.

    2018 A1 Buyers Guide
  • A1 Retail Twitter