New Lancome BAFTA area and window at Selfridges

The Attic Room Design has designed, built and installed a new consultation area and window into Selfridges, London for Lancôme, who is the official beauty partner for BAFTA.

The creation combines the launch of Lancôme’s Hypnose makeup range and its acknowledgement as official beauty partner with BAFTA (British Academy Film and Television Awards) in Selfridges’ beauty hall.

The consultation area has been designed for consumers to sit down and try the Hypnose range and reflects a makeup dresser that would be found on a film set. The window is dressed with the famous BAFTA face, a show reel of actors on the red carpet and the rest of the area dressed with strong messages attracting Lancôme’s audience to be part of this celebration with their makeup range.

Shauna Read, creative director, comments: ‘We are really pleased to have been involved with Lancôme as part of their product promotion and in particular as it also celebrates a great partnership for them.’

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