Made You Look Workshop!

 

Aimed towards delegates wishing to learn or improve their visual display skills – with any product! Either on a one-to-one basis with you at your place of work, or at one of our workshops.

We offer a totally flexible approach to suit your needs from small independent retailers to large national chains, as well as garden centres, schools and visitor centres. We fit in with your requirements so you gain maximum benefit from our time together.

Why don’t you form a group with your neighbouring retailers and we will come to you?

This is especially suitable for Town Centre Managers, Chambers & Local Authorities wishing to raise the profile and encourage trade within their areas.

You will be left full of inspiration and the confidence to create your own displays on a regular basis – you will never look back!

 

Next Workshops

LONDON

Friday 6th July (basics)

BRIDGWATER

Wednesday 12th September (basics)

YORK

Tuesday 25th September (basics)

Wednesday 26th September (Improvers)

SWINDON

Monday October 15th (basics)

Tuesday October 16th (Improvers)

_________

10am – 4pm

£175 per person per day. Accommodation extra.

The Basics

Groundwork

Where do you start?

Where do you find inspiration and what do you do next?

Budget

Learn how to create effective displays within a small budget.

Displays needn’t be expensive. Think creatively!

Basic Display Rules & Composition

First impressions and the importance of how certain product layouts work.

Important use of space to support the product.

Fixtures

Why do we need them?

Purpose-built fixtures or DIY?

Props

Why use them – and when not to use them?

Where to get props – how to make them.

Where do you find inspiration?

Signage

Conveying a clear message.

Product information.

Supporting a theme or promotion.

Pricing points and ticketing.

Colour

Importance of colour for impact.

How to choose your colour scheme or theme.

Lighting

Importance of good lighting & positioning.

What type of lighting?

Grouping
Creating pyramids and flow with basic shapes.

Tool Kit
The necessities

Improvers

Suspension
How to suspend signage, props and products.

Panel Display
How to create a third dimension on a flat surface.

Merchandise Handling & Styling

Learn basic hints & tips in manipulating your merchandise.

Create a lifestyle to attract attention.

Stringer

www.stringer.co.uk/

Professional shop display systems from the UK’s most experienced retail shop fittings design manufacturer.

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