LG helps out Topshop

LG is partnering with leading fashion retailer, Topshop to supply a range of commercial display screens to support its latest high profile launch – the Kate Moss Summer ’10 collection.

Installed prominently in 17 Topshop stores across the UK – including its Oxford Circus flagship and the newly-opened, three storey, 14,000 square foot Knightsbridge emporium – the 65in LG screens – from the M6503C range – were used to premier the much-anticipated short film of Kate Moss by director and producer, Nick Knight.  The new film will be shown on loop in the shop fronts of all 17 participating stores to reach out and engage with customers and drive excitement around the launch.

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