Kookai partners with Session Digital to develop its e-commerce business across Europe

Kookai partners with Session Digital to develop its e-commerce business across Europe

6th June 2011 – London, UK – French fashion retailer Kookai has teamed up with specialist e-commerce agency Session Digital to deliver a scalable e-commerce solution as part of its European multi-channel strategy.


Kookai has selected Session Digital based on their proven track record in architecting and implementing complex technical solutions, award-winning creative expertise, and forward-thinking approach to digital commerce.


“Fashion retail is a fast-paced industry and Kookai needed a flexible, portable, and cost-effective solution that could be developed at a comparable speed,” explains Serena Everton, e-commerce director at Kookai. “Magento, with its open source heritage, enables Kookai to have greater control over its e-commerce development strategy and allow the brand to respond quickly to changing business needs, with confidence.”


Session Digital has been appointed to implement a flexible e-commerce platform which can be easily rolled out across other business units utilising a central product database combined with a feature-rich and customer-centric user interface. Session Digital has engaged with all aspects of the Kookai business to design a site, which reflects not only the brand’s core values of femininity, elegance and quality but also its sense of fun and individuality.


Serena continues: “Session Digital helped us define our international development roadmap, ensuring the brand had a solution which could continue to support the business in the longer term and across multiple territories.”


Richard Jackson, director at Session Digital, explains: “Kookai presented us with an ambitious challenge to create a robust and scalable global e-commerce solution. We have worked extremely closely with the team at Kookai to fully understand the brand, its history, culture, and the team’s internal processes as well as the business’ immediate web development needs. We have spent a great deal of time immersing ourselves within the brand to fully understand what makes Kookai unique.”



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