Frogmores port arcade sparkles in lack lustre retail sector

Scarcely a month passes without some live entertainment to enhance the retail experience at Port Arcades, and following a star sprinkled Christmas and New Year – which saw the appearance of Sister Ruth and her Grand Piano, Archie the Robot and Frostini the Snowman amongst many others – February sees the popular return to Port Arcades of Granny Tourismo, a comedy act featuring ‘grannies’ on souped up shopping trolleys.

The free fun entertainment is just the icing on the cake for local shoppers and retailers.  Beginning last October landlords Frogmore gave Ellesmere Port and its environs a retail boost with the opening of a multi-million pound extension to Port Arcades, which attracted Store Twenty One to town, and was two-thirds pre-let or under offer as it opened its doors.

“Besides our expansion of the centre, we have also worked with retailers to help stimulate new lettings including Pound Stretcher and O2 in a difficult economic climate,” says John Matthews of Frogmore.  “The enthusiasm and energy of our on-site management team, led by centre manager Les Lyon, has also been a key factor in Port Arcades on-going success”.

Looking to the long term, Port Arcades management recognise the importance of investment in staff training in maintaining the quality of their service, and with this in mind they have just launched a new training initiative in association with Cheshire Oaks Retail Academy (CORA), backed by West Cheshire College and the National Skills Academy.

Port Arcades centre manager Les Lyon said: “Customer satisfaction is at the heart of the best shopping experiences and we are delighted to be able to work with CORA towards an increased awareness of their Retail Training Programmes among the stores at the Port Arcades.”


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