Forbo helps Thomson to get customers in holiday mood

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Attracted by Forbo’s integrated flooring offer and reputation for reliable service, Thomson, one of the country’s best known travel brands, has installed products from the manufacturer’s Sarlon acoustic vinyl and Tessera and Westbond carpet tile collections in its flagship stores across the UK.

 

Keen to create a relaxed, comfortable environment for customers choosing their holiday, Joanne Aldridge, Retail Transformation Manager at TUI UK & Ireland and the team of Property Managers used Forbo’s products to create an integrated interior design scheme to roll out across superstores and high-street stores.

 

“Forbo’s product portfolio offered us an array of flooring solutions that met differing design and functionality needs, for areas such as children’s zones and customer consultation areas,” said Joanne. “We wanted a distinct look and feel rolled out across the estate and Forbo was able to offer that ‘one-stop’ approach, meaning we were able to purchase all our flooring requirements from one supplier.  This saved us money and made the refurbishment process much easier – a big help on a national project of this scale.”

 

For its Holiday Superstores they specified a mix of carpet tiles – Tessera Ethos to withstand heavy footfall in main thoroughfares, and luxurious Westbond to entice customers to browse and take their time in the brochure area.

 

Four Westbond colourways – Wedgewood, Dust Blue, Blue Moon and Purple – have been used in a patchwork pathway design, with a curved edge adjoining the Ethos tiles, helping to subtly signpost customers to the Foreign Currency Bureau, usually located at the back of the store.

 

Sarlon Code Zero with its bright colours and acoustic properties was used in the children’s areas, to provide a quiet and engaging environment.

 

Joanne concluded: “Some of the products we chose for the stores are part of Forbo’s modular portfolio, comprising a variety of colour coordinated product collections, including carpet tiles. This made it easier for us to mix and match sizes, styles and formats of tiles. Plus, if a carpet tile is accidently damaged, we can lift it and replace it with a new one – meaning we will not have to change the entire floor covering, which will help keep costs down in the long term.”

 

For more information on the products installed please call 0844 822 3928, email info.flooring.uk@forbo.com or visit www.forbo-flooring.co.uk/carpettiles and www.forbo-flooring.co.uk/sarlon

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